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Klaviyo, Email Marketing Platform 

 

Easily manage all your email marketing actions with Klaviyo automations.

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Why

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Find out how Klaviyo email marketing platform can help you

Klaviyo is a marketing automation and email marketing platform that allows companies to create highly personalized and automated marketing campaigns.

It is a platform that works effectively for B2C companies, designed specifically for e-commerce, thanks to the targeted use of extremely personalized emails and communications. It collects purchasing behaviors and, depending on different triggers, sends specific communications to users.

In fact, Klaviyo’s real strength lies in its ability to collect and analyze real-time customer data, which can come from multiple sources, such as the company’s website, e-commerce platforms, social media, and other digital interactions. This data is then used to create highly specific audience segments and personalize communications to make them more relevant and engaging.

An example? Automatically sending welcome emails, follow-ups and abandoned cart notifications. All extremely targeted to each user.

In light of this, as Ekeria we have decided to create a partnership to provide our customers with the best tools for managing their email marketing.

Here is a brief description of
the main services offered by Klaviyo

Marketing Automation

Automazione del Marketing

Klaviyo lets you create automated workflows to send emails. From welcome emails to post-purchase messages, every interaction can be automated based on customer actions, such as purchases, cart abandonment, or site visits. You can automate sending out special discounts to your most loyal customers. All based on specific data about the users who frequent your e-commerce platform.

Integration with e-Commerce Platforms

Integrazione con Piattaforme di e-Commerce

Built specifically for ecommerce, Klaviyo easily integrates with Shopify, Magento, WooCommerce, and BigCommerce. Customer and transaction data is automatically synced, allowing you to create behavior-based campaigns, such as sending product recommendations.

targeting

Advanced Segmentation

Using customer data, this email marketing platform allows you to create specific segments based on criteria such as purchasing behavior, email interaction, and demographics. This allows you to send personalized and relevant messages, increasing the likelihood of conversion.

Personalizzazione dei Contenuti

Content Personalization

Klaviyo offers tools to personalize emails based on customer preferences and behaviors. You can use the customer's name, suggest products based on previous purchases, or personalize offers based on browsing history.

Analisi e Reportistica

Analysis and Reporting

Klaviyo provides detailed analytics and real-time reporting, allowing you to monitor campaign performance with metrics such as open rates, click-through rates, conversions, and revenue generated. This helps you continuously optimize your marketing strategies.

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Read our articles from the Tech world

In our Blog you can read the latest articles with trends from the world of digital marketing, written by our experts.

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Discover how Ekeria and Klaviyo can elevate your business to new levels of success.

Get access to advanced technologies, email automations, and personalized support.

Transform your communication, accelerate your growth. Join us today and let's shape the future together.

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