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Impresa di pulizie

How to run a cleaning business

Agnese Miralta
28 January 2025

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How to run a cleaning business

Do you have a cleaning company but don't know how to make it work best? Would you like to optimize your work and make it more agile? There are various things that can be done to improve the organization and overall management of the work. In this way, you will obtain a satisfactory result for you and your customers, leading to growth of the company. Here are our tips on how to manage a cleaning company, make your work easier and keep your customers satisfied.

How to Run a Cleaning Company Efficiently

How to run a cleaning company efficiently? Starting a cleaning company can be a great opportunity in the cleaning industry. To best manage a new cleaning company, it is important to have careful planning of the activities to be carried out and the ability to attract potential customers. Collaborating with an accountant who is an expert in the sector can help you better manage the cleaning company and offer quality cleaning services such as sanitization and rodent control.

 

Business planning

Running a cleaning company efficiently requires solid business planning. It is essential to define clear goals, marketing strategies and a detailed operational plan. Defining the target customer base and identifying the cleaning services to offer are crucial steps. It is also important to establish an effective organizational structure and assign clear tasks and responsibilities. To make day-to-day operations more efficient, it is advisable to invest in business management systems and process automation. Using dedicated software for cleaning scheduling, resource management and invoicing can streamline work and increase team productivity, but we will look at this point in more detail later.

 

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Purchase of cleaning equipment and products

Purchasing quality equipment and detergents is essential to ensure optimal performance in the cleaning services offered. The equipment must be suitable for the type of activity carried out and always maintained in optimal conditions. In addition, it is important to carefully select detergents to ensure effectiveness and safety. Investing in high-quality cleaning equipment and products can help improve the reputation of the company and meet customer expectations. Furthermore, a constant and timely supply of materials is essential to offer a service without unpleasant hitches and, therefore, that satisfies customers.

 

It can be useful to buy products in bulk to reduce costs. But not only that. In fact, it is also good to pay attention to the issue of nature and ecology. Using green products will make the work of employees safer and will also benefit the people who will live every day in the premises that you have taken care of. Finally, it will give an excellent image to the cleaning company. In fact, dealing with these issues is essential nowadays.

 

Moving around the web

Having a well-made website that is well-positioned in search pages is very important. This way, customers find you by searching through specific keywords. A well-made website must be easy to navigate, it must clearly but in detail explain the services and the contact method with which you can request an initial cleaning intervention or a quote. Each of these pages must be positioned on the internet with a specific keyword, so as to appear high in search results.

 

To enrich the website, you can create a blog in which to publish articles of interest to customers and that make the site valid, giving tips on cleaning and that always contain CTA, or Call To Action, that invite users to contact the company. A cleaning site requires, if it wants to obtain results, the support of experts in the sector, such as Ekeria, an agency specialized in the creation of websites.

 

Integrate Advertising with Online Advertising

Integrating offline and online advertising to promote your cleaning business means creating a cohesive and synergistic marketing strategy that leverages the strengths of both channels. For example, you can distribute flyers and brochures in targeted residential and commercial areas, inserting a promotional code that potential customers can use on your website to get discounts or special offers. You could use more niche channels, such as an ad on local radio. In parallel, you can strengthen your online presence through a well-optimized website, social media campaigns and Google ads, all with messages that recall offline advertising, thus creating a unified and memorable experience for the customer. This integration facilitates brand recognition and increases the chances of conversion, reaching a large audience both physically and digitally.

Rely on a digital employee management platform

Once you have started your cleaning business, it is essential to manage various aspects such as your employees, new clients, orders, warehouse and other elements with precision. Only in this way can you make your business run smoothly.

 

Doing it through digital systems is the best solution. Hoida is for this very purpose. It is a software created specifically for cleaning companies and companies with employees in the field, thanks to which you can control everything from a single platform.

 

  • It allows you to organize employee shifts through an online calendar.
  • It allows you to generate reports with the data entered.
  • It allows you to upload, organize and archive customer-related documents.
  • It facilitates communications between sectors by providing employees with a dedicated app.

In this way, those who manage the staff and the work always have everything under control, and the company is able to provide a fast, effective and targeted service to multiple customers at the same time. Through the Hoida software, you can manage the shift and leave calendar without having to resort to unsuitable tables. All these assigned shifts are viewed by employees through their own app and every change or update is seen in real time, thanks to the management of the cloud platform.

 

Having all the shifts already present in the software, it is easy to generate reports and invoices with precise numbers, simplifying the work a lot. All this allows to reduce errors and hitches that come from an unorganized management, going to increase the satisfaction of the customers.

 

Don't waste time.Request a free demo now to discover all the features of Hoida.

 

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FAQ on how to start a business

Q: How can I start a new cleaning business?

A: To open a new cleaning company, you must first decide on the type of cleaning services you want to offer, then proceed with opening a VAT number and registering with INPS and INAIL.

 

Q: What is the importance of VAT number for a cleaning company?

A: A VAT number is essential to legally starting and running a business. It is an identification code that allows you to issue invoices and be properly registered for tax purposes.

 

Q: What are the steps to start a sole proprietorship in the cleaning industry?

A: To open a sole proprietorship in the cleaning sector, you must follow the procedures for opening a VAT number, registering with social security institutions and registering with professional associations if necessary.

 

Q: What does it mean to run a cleaning business?

A: Running a cleaning business involves organizing the human and material resources needed to provide cleaning services to clients, taking care of scheduling interventions and customer relations.

 

Q: What types of cleaning can a multi-service company offer?

A: A multi-service company can offer different types of cleaning, such as general cleaning, specialized cleaning, rodent control and other cleaning interventions at the request of customers.

 

Q: What does rodent control involve for a cleaning company?

A: The rodent control activity for a cleaning company consists of providing services to eliminate mice and other rodents from residential and commercial environments, ensuring hygiene and safety.

 

Q: What are the requirements to open a multi-service business that also includes cleaning services?

A: To open a multi-service business that includes cleaning services, it is necessary to plan human and material resources, define the services offered and optimize the management of activities.

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